Saving in CPI Cost
Lift in Install to First Order
EatSure aimed to attract new customers with the goals of increasing first orders and reducing customer acquisition costs while scaling.
"At PHD, we're believers in creativity and its many applications - especially when it comes to harnessing data and wielding it to cut through the noise. With the inventive application of customer intelligence, Vserv's collaboration with us sharpened and elevated this campaign's audience targeting, thereby helping our client, Bajaj Consumer Care, achieve great results."
Monaz Todywalla,
CEO, PHD
Using AudiencePro, EatSure was provided with determinsitic 2P audience data in conjuction with the interest based audience on Meta. We created custom cohorts of determinsitic 2P segments like food and beverage transactors, grocery buyers, UPI transactors, credit card transactors, real money gaming transactors and many more which were later activated on.
Saving in CPI Cost
Lift in Install to First Order
Lift in Avg. Order Value
Reduction in CAC