With the growth of the digital ecosystem in India, we understand that every digital marketing team has its diversified focus areas, all channeled towards growth acceleration. AudiencePro works with your Campaign Management Team to propel the growth of data-driven marketing on the back of quality 2P Segments, to make your investments in marketing more effective.
Designed as a DIY platform, AudiencePro intuitively empowers campaign managers at every step. We bridge the gap by offering personalized, assisted support to bring you up to speed with AudiencePro and share with you the nuances and expertise to set you on the path to success.
Our AudiencePro experts deeply understand advertiser categories, campaign goals, and activation platforms for data-driven campaigns. Collaborating with your campaign managers, we help them select relevant audience segments aligned with the objectives for superior in-target reach. Through ongoing collaboration, we provide insights, safeguards, and optimal practices. From top-funnel goals to bottom-funnel KPIs, we're well-versed in various use cases. With this, you are ready to embark on the Explore & Learn phase across numerous AudiencePro segments.
Offering you support in activating relevant segments, our team also collaborates with your team to establish the appropriate campaign setups and pacing strategies crucial for this phase. In the learning phase, we explore a wide array of audience cohorts for top-tier performance. Setup and pacing safeguard a strong foundation. Across platforms like Social, Programmatic, Adwords, and Brand/ Performance Campaigns, we guide you to manage daily budgets and track KPIs. With 2 to 4 weeks of dedication, we set you on the path to achieve your desired goals.
Our close collaboration fosters a mutual understanding of the influence different audience segments wield over the campaign funnel. Notably, each platform, be it DV360, Meta, or Google, possesses its own distinctive intricacies. Over time, we have gained a profound comprehension of these intricacies and continuously refine our approach to effectively harnessing and expanding audience campaigns across platforms. This collaborative effort extends into optimization strategies, ensuring optimal results are achieved by your campaign management teams.
We're not just data experts; we're your partners in understanding your brand and performance objectives. With a deep understanding of various campaign platforms, we work closely with your Campaign Management teams to craft strategies that make your investments in marketing more effective.
AudiencePro Managed Services offers support for as long as you need it. We're here to assist you until you're ready to take the reins. Designed as a DIY platform, AudiencePro will have your campaign managers take charge of the nuances and expertise in no time. Once your campaign managers are set to roll, we step back, confident that our collaboration has set you on the path to success.
Danish Rana
Business Director, EssenceMediacom
"Our collaboration with AudiencePro on the Coke Zero campaign has been nothing short of extraordinary. AudiencePro’s capabilities of combining data and creativity helped us deliver outstanding results and exceed industry benchmarks. It's a testament to the power of strategic partnerships and cutting-edge marketing solutions."
Milan Modi
Business Director, Madison Media Ace
"We are immensely pleased with our collaboration with Vserv AudiencePro. The partnership not only raised awareness but also resulted in a substantial lead generation, showcasing the undeniable power of data-driven marketing."
Rahul Chhetry
Partner, Client Leadership DentsuX
"Vserv AudiencePro's platform was the perfect choice for a campaign of this scale and influence. Their ability to provide quality 2P segments across multiple channels enabled us to effectively reach our niche audience. We are delighted with the outcomes and look forward to future collaborations."
Ajay Gupte
WAVEMAKER, CEO
"Vserv AudiencePro and AdLabs combination continues to be our go-to problem solver for our Perfetti campaigns. With this campaign, our expectations were not only met but exceeded threefold with Vserv AdLabs & its rich-media led solutions always standing out."
Monaz Toddywalla
CEO of PHD Media
"With the inventive application of customer intelligence, Vserv's collaboration with us sharpened and elevated this campaign's audience targeting, thereby helping our client, Bajaj Consumer Care, achieve great results"