We recognize that performance goals can vary across different industries. Our team of Audience Strategy experts have meticulously curated consumer cohorts taking into account the specific characteristics of your industry. This way, you can be sure that your programmatic and performance marketing investments are aligned to your goals, not just at the top of the funnel, but throughout its entire journey.
Our unwavering commitment is to meticulously measure every aspect that holds significance for your business, ultimately enhancing the effectiveness of your marketing investments. Beyond focusing solely on above-the-funnel activities, we delve deeper, analyzing what truly matters below the funnel. Our approach goes beyond surface-level metrics, reaching into the depths, because we firmly believe that the true value lies beneath the funnel's surface.
Our unwavering commitment is to meticulously measure every aspect that holds significance for your business, ultimately enhancing the effectiveness of your marketing investments. Beyond focusing solely on above-the-funnel activities, we delve deeper, analyzing what truly matters below the funnel. Our approach goes beyond surface-level metrics, reaching into the depths, because we firmly believe that the true value lies beneath the funnel's surface.
of your profits come from
quality customers
To truly understand the impact of your activated AudiencePro cohorts, it is imperative that you analyze their recurring revenue trends. This approach enables you with an accurate comparison of customer profitability generated over time from AudiencePro v/s other sources. By doing so, you can attribute tangible business results to AudiencePro Consumer Intelligence with certainty.
Udit Malhotra,
Head of Marketing, MG Motor India
"I am really happy with the success we have achieved through Vserv AudiencePro and their deterministic solutions which helped MG to create an engaging ad experience for different product sets and helped us achieve our ROAS goals. We’re really thankful to them and we would love to experiment more with Vserv for our future campaigns."
Sameer Jain,
VP - Digital Marketing & Sales, Max Life Insurance
"AudiencePro's intelligent solution of layering highly relevant audiences from their authentic data pool on social platforms has made our targeting extremely effective & precise. AudiencePro's deterministic data and targeting have enabled us to reach 4.6 million emerging affluent consumers across India. Kudos to the team for consistently delivering outstanding results."
Shashishekhar Mukherjee,
Head of Digital Marketing, Reckitt
"...data-driven campaign on the back of 2P intelligence helped accomplish our goal of targeting TV unexposed audiences, building net incrementality over TV for Dettol"